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Snapchat bought Snap Map feature property from startup Drop

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2013, Drop developed an app that would let you post photos or text to a certain location, like a landmark or business, and your followers would get an alert to check it out when they came nearby.

Drop won TechCrunch’s 2013 Boston pitch competition.

Drop went on toraise a $1.25 million seed round from Atlas Ventures and Spark Capital. At the end of 2015, Drop eventually launched a real-time location-sharing app called Firefly.

Snapchat reached out to Drop to buy its location tech IP, according to co-founder Zachary DeWitt.

 

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